March 2020

Prepare Your Workforce for the Automation Age

The internet has dramatically changed the way companies operate. Massive data storage capacity, super-fast data transmission and mobility devices—along with slick application program interfaces—have left companies scrambling to adapt. Today, innovations in digitization and robotization are quickly laying the foundation for another disruptive corporate transformation

Source: AssociationSuccess.org / Harvard Business Review

CRISIS STRATEGY

In a Crisis, Can Your Meeting Go Digital?

For events whose attendance may be impacted by travel restrictions due to COVID-19, pivoting to a digital or hybrid approach may be a useful strategy. How the Water Quality Association quickly turned a F2F meeting into a two-day virtual event in the wake of a hurricane in 2018 provides an example.

Source: PCMA

CONFERENCE CONTENT

Developing a Conference Content Strategy

Looking to change your conference format? You’ll need a content strategy that meets your audience’s needs, suggests a recent post on the Minding Your Business (MYB) blog.

Source: ASAE Associations Now Daily News

TRAVEL

Four Tips for Staying Healthy while Traveling

Whether you’re flying across the country or across the world, it’s important to take steps to ensure your health while traveling. Read on for a few expert tips.

Source: ASAE Associations Now Daily News

WEBINARS

Want Members to watch your Webinars? Get creative

Webinars are a great tool for associations to deliver relevant, helpful content to members without breaking the bank. And to make the most of them, you’ll want as many members as possible to attend. How do you drive registrations? Try a couple of out-of-the-box ideas, suggests MemberClicks’ Callie Walker.

Source: ASAE Associations Now Daily News

MARKETING

Event Invitation Emails: How to Create One that Rocks

Running a successful event can be stressful, especially when you have so much to coordinate, including the agenda, the venue, and the speakers. Email event invitations, however, shouldn’t be stressful. If you’re looking for ideas about how to write an amazing event invitation, keep reading.

Source: Hub Spot

PCAAE NEWS

PCAAE conducts CPAE course on association management fundamentals

The Philippine Council of Associations and Association Executives (PCAAE) conducted a one-day seminar on “Fundamentals of Association Management”…

PCAAE attends CEO & Chair Symposium 2020

Invited by PCAAE friend and pillar, John Peacock, owner and CEO of Associations Forum Pty Ltd (Australia)…

PCAAE represented in AIME 2020

On the invitation by the organizers of the Asia Pacific Incentives and Meetings Event (AIME), PCAAE, represented by its chair, Charlie Villasenor, and founder and CEO, Octavio ‘Bobby’ Peralta…

PCAAE attends, speaks at PASIA sustainability conference

On the invitation of its member, the Procurement and Supply Institute of Asia (PASIA), the PCAAE, represented by its Board of Trustees and management…

COLUMN

Many studies have shown that effective governance results in a vibrant and successful association. But what are the characteristics of effective governance?

https://businessmirror.com.ph/2020/01/31/association-governance-essentials/

For more articles on association governance and management, please click this link:

https://businessmirror.com.ph/?s=PCAAE/

UPCOMING EVENTS

• March 16, 2020
The Purpose-driven Association (Association Management Leadership Series)