PCAAE runs strategic planning webinar

PCAAE runs strategic planning webinar

PCAAE conducted a webinar on “Essentials of Strategic Planning” on February 24, 2021attended by 22 participants. The featured speaker was Dean West, FASAE, President of the Association Laboratory Inc.

Association Laboratory Inc. is a U.S.-based strategic business and research organization for association excellence. The company helps association leaders make better strategic business decisions through collaborative engagements led by experienced association and business executives and informed by state-of-the art research.

This webinar is part of a series of monthly online learning sessions for association leaders and professionals, themed, “Pathways to Recovery” which aims to provide participants with insights from fellow association leaders as well as update them on current trends and practical tools to further improve their work in providing service to their members.

The webinar introduced key concepts in modern association strategic planning as well as provided information and insight into how to lead successful strategic planning efforts. Each attendee will receive a complimentary copy of Association Laboratory’s management guide, “Essentials of Strategic Planning” and a link to the Association Laboratory “Looking Forward Dashboard”, with customized sector-wide data collected from more than 600 association leaders worldwide on the issues impacting association members and the challenges to strategy that these issues create.

Dean West is a globally-recognized futurist for the association sector, a conversational and provocative speaker who has spent more than 30 years working with the association community. A Fellow of the American Society of Association Executives (FASAE) since 2007 and twice an executive director, Dean founded Association Laboratory Inc. in 1999.

In 2019, the company created the Association Laboratory Research Alliance™, a global community of state, specialty, and global societies of association executives to investigate the future of the association business model. The Philippine Council of Associations and Association Executives (PCAAE) is a member of this global cooperative.

For more information on the event, please email Sandy Lim at [email protected]

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